Salone Auto Torino: the elegance of the automobile returns to the city from 11 to 13 September 2026
Salone Auto Torino will return for its third edition from 11 to 13 September 2026, bringing color to the city center with an open-air exhibition celebrating automotive history, from legendary prototypes to the latest innovations presented by automobile manufacturers.
The 2025 edition was a great success, featuring over 50 brands and attracting more than 500.000 visitors to the streets of downtown Turin.
Visitors also had the opportunity to test-drive the latest and most sustainable vehicles during the Salone Auto Torino test drives, an experience free and open to the public.
B2B Event – 10 September 2026
On 10 September 2026, on the day before the opening of Salone Auto Torino, industry professionals will have the chance to meet at an exclusive event dedicated to fostering networking and connecting major players in the automotive sector.
Turin Automotive Design Award 2026
The first edition of the Turin Automotive Design Award (TADA) was presented at Palazzo Madama during the opening of Salone Auto Torino. With the theme “Piedmont Meets China,” the award was created to highlight the creativity and evolution of Chinese automotive design, promoting dialogue between cultures, innovation, and sustainability.
TADA will return for its second edition during Salone Auto Torino 2026 next September, introducing several new award categories.
Salone Auto Torino - Special Offers Pass
After the great success of the 2025 edition, in 2026 visitors will once again be able to access exclusive promotions and special offers created in collaboration with local partners, offering a weekend full of events and experiences.
